Creative Product Promotion

Task 1 For this assignment i am divergence to odour at Loreal hair results and Aquafresh toothpaste. When feel at the methods call by organisations when promoting the business must first look at the market cock (4 Ps) before it can carry what may be seen as ingredients called the advancemental mix. These 4 Ps are -The product- product development, product management, product features/benefits, branding, packaging, after-sales service. -The promotion- exploitation promotional mixes, advert management, sales promotion management, public dealings management, discipline marketing. -The place- Access to target market, channel structure, channel management, retail merchant image, logistics. -The price- costs, profitability, note value for money, competitiveness, incentives. Once the 4Ps have been looked at when creating a product the representation the company then promotes that product lead vary in the midst of at-least 6 ingredients. The promotional mix i s how a business attempts to perish with various target audiences and is strike element in the boilers suit marketing mix.

It consists of main elements which are; Advertising- report is a compensable form of non-personal presentation and promotion of ideas, goods or services by an identified sponsor publicizing is the method determinationd by a wide variety of organisations to -communicate a message to a selected audience- persuade people to buy a product or service- highlight specific features or qualities implicit in(predicate) in(p) within the product or service . Advertising is apply to develop att itudes, create awareness and transmit inform! ation in order to gain a response from the target market. When aspect at Loreal and Aquafresh advertising is the main way of promoting their product. Both businesses practice television, internet, and magazines however Loreal tend to branch out more in-terms of advertising as their products are make knownd on bill boards, intent magazines, bus stops, national newspapers however they tend not to advertise in...If you want to get a full essay, order it on our website: OrderCustomPaper.com

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